Marketing Internship

June – December 2016
Growing Gardens’ mission is to enrich the lives of our community through sustainable urban agriculture. We envision people experiencing a direct and deep connection with food, the land and each other. Growing Gardens unites the Boulder County community through urban agriculture programs: The ¡Cultiva! Youth Project (ages 12 – 19), the Children’s Peace Garden (ages 3 – 11), Community Classes, Growing Gardens Food Project and the Community Gardens.

The Marketing Intern is a community ambassador for the organization via social media, special events and outreach. The Marketing Internship is fast paced and requires a great deal of hard work, focus, and creativity. It is also deeply rewarding.

Marketing Internship Duties
Marketing and Social Media

• Assist with managing Growing Gardens social media (Facebook, Instagram, Twitter, Youtube, Pinterest, LinkedIn)
• Create and track social media content and images under Growing Gardens guidelines
• Edit and assist with Growing Gardens’ marketing materials, enewsletters and apparel
• Edit press releases, organize and track if published in local print publications
• Research new websites, online event calendars or publications to market Growing Gardens to new audiences. Manage current websites where we post our events.

Outreach

• Be an ambassador for Growing Gardens and positively engage with the community during all outreach events (some weekend work required)
• Prepare, maintain and improve Growing Gardens outreach materials and outreach exhibit at event
• Manage/increase new email sign-ups and enter in to database post-event

Event Planning and Execution

• Provide marketing and staffing support for Growing Gardens’ Cultiva Farm Dinner and Community Harvest Fest and other special events
• Assist with Appeal Letter production, execution, follow up and donor acknowledgements
• Proof read grant narratives and reports
• Research new grant prospects, requirements, and deadlines
• Research and organize new fundraising prospects such as restaurant community nights

Knowledge and Skills the Intern May Acquire

• Current marketing and social media practices
• Networking in local community with press, agriculture and natural foods industries
• Volunteer coordination
• Conflict resolution and communication skills
• Gain skills and understanding of sustainable urban agriculture
• The ability to work in a dynamic team environment

Structure of Internship

• Internship duration is June - December
• Intern position is 20 hours per week. *Note: hours may vary between weeks; however the average number of hours per week will be 20 hours. Hours primarily take place during the week, however there is some required weekend work.
• Intern will be working closely with a mentor from Growing Gardens’ staff who will oversee all daily activities
• Intern will meet with GG mentor every week for the duration of the contract
• Intern will meet with GG supervisor every month for the duration of the contract
• Intern will report at Staff Meetings seasonally
• Interns will have the opportunity to meet with all GG staff to learn about each program

Learning Objectives Contract – Developed within first month of internship. This includes: position description, educational objectives, learning activities and skill development.
Evaluation – A midpoint evaluation and end of internship evaluation will include intern self-evaluation, supervisor, and mentor evaluation.

Benefits of Interning with Growing Gardens

• Experience working on, and managing, a diversified vegetable operation.
• Hands-on experience making a positive impact in the lives of children, teens, and adults.
• Community connections and networking within the burgeoning local food movement.
• Friendly, relaxed environment.
• Develop marketable leadership and management skills.
• Classroom training offered through Growing Gardens classes.
• Access to a wide variety of organic seeds and plant starts.
• Possibility to garden in one of our gardens at the Hawthorn Garden site.
• Fresh vegetables from the garden as the season permits.
• Site is centrally located and easily accessed via public transportation.
• Monthly stipend of $400.

Qualifications
We are looking for a friendly, outgoing person with excellent communications skills with experience in Excel, Word, Adobe Photoshop and knowledge of social media best practices. Our staff and youth enjoy their time together in the garden/office and we’d love for someone with a sense of humor to join us while we have fun and do good work. The Marketing Intern must be responsible, dedicated and organized. This experience is a great opportunity for someone interested in a job in non-profit marketing, development or community organizing.