Essential functions:

• Develop, execute, and assess NEEF’s organization-wide communications, media outreach and story-telling strategy.
• Oversee the integration of communications and outreach efforts across the organization, including:
• Facilitating communications and marketing needs for internal programs and organizational initiatives.
• Proactively identifying opportunities for placing articles, Op Ed pieces, and Letters to the Editor nationally.
• Producing press and publicity strategies for specific NEEF initiatives with program staff.
• Developing the design, writing, branding and development of NEEF’s communications materials and tools
• Develop, manage, and assess NEEF’s approach to paid and earned media.
• Develop innovative outreach strategies and initiatives, both nationally and locally, that help move target audiences from awareness to action to sustained behavior change.
• Assist in NEEF’s campaign development and implementation.
• Develop and maintain relationships with key outreach partners, such as technology, corporate, NGO, production vendors, celebrity spokespeople, healthcare partners, sponsorships and co-branding opportunities.
• Oversee, with Digital Marketing and Technology Manager, NEEF’s digital assets.
• Conduct internal and external presentations as assigned.
• Assess the impact and ROI of all communications activities, making adjustments as needed.
• Work with digital marketing & technology manager to ensure NEEF has the virtual and technological resources needed to achieve its vision.
• Be an expert on NEEF’s target audiences, researching demographics and marketing profiles.
• Advance NEEF’s desire for greater inclusivity, evaluating opportunities to improve the cultural relevancy, multi-lingual, and social diversity of NEEF’s communications.
• Develop annual communications budget and track departmental spending.
• Supervise and lead all members of the communications team, including outside consultants, partner agencies, freelance designers, and production vendors.
• Under the direction and guidance of the President, act as the liaison to designated committees of NEEF’s Board of Directors.

Job specifications:

The ideal candidate will have the following:

• Bachelor’s degree required; advanced degree preferred.
• 7-10 years of communications and marketing experience with at least 3 years of senior-level experience developing and executing successful comprehensive communications and outreach strategies.
• Experience in brand management and leveraging social media and digital platforms.
• Passionate, forward-thinking, and detail-oriented leader who is collaborative and motivational.
• Team player who creates trust, exudes credibility, and can elevate enthusiasm across the organization.
• A working knowledge of the environment, specifically environmental education preferred.
• Knowledge of social marketing practices and behavior change a plus.
• Demonstrated ability to collaborate with senior executives and other staff to achieve goals.
• Motivated by a desire to constantly improve, both personally and professionally.
• Must be flexible and enjoy working individually and as part of a small but growing team.
• Transparent about challenges in addition to progress and success.
• Strong public speaking skills.
• Knowledge of how the nonprofit field operates a plus.
• Excellent oral and written communication skills.
• Must be willing to travel.
• Additionally, the ideal candidate will demonstrate an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds and orientations; and
• Contribute to the creation of a diverse, equitable and inclusive work culture that encourages and celebrates differences.